TOM FORD 001: FASHION DESIGNER DEBUTS WATCH COLLECTION

Posted on by Cameron Tewson

The American label makes styling your timepiece effortless with an inventive strap system.

Recent decades have seen some of the top fashion houses increasingly embracing the world of watchmaking, with the likes of Chanel, Ralph Lauren and Louis Vuitton leading the way. In fact, it’s almost unusual these days for a label not to include a line of wrist-based accoutrements as part of its range of accessories.

That Tom Ford has waited until 2018 to reveal his first collection of timepieces speaks to the thought that has gone into his horological debut. Its innovation comes through most evidently in its playful interchangeable strap system, allowing the wearer to effortlessly switch between more than 60 different style and colour options. One of the easiest, no-tools-required solutions on the market, the case simply slides on and off the strap, sitting securely on the wrist when the buckle is fastened.

Just as you’d expect from the American designer, the Swiss-made watches exude a sleek and androgynous look, presented in two case diameters of 30mm and 27mm. Featuring a subtly curved rectangular silhouette and contemporary font on the dial, dressier options include an 18ct gold version, while it’s also available in stainless steel and a matte black DLC. They provide the ideal base to pair with the vast array of strap options, including woven braided leather, alligator and pebbled grain leather in hues from toned-down blacks, browns and tan to bolder pinks and reds, making picking the perfect watch to match your outfit easier than ever.

Prices from £1,780; tomford.com

This article is from The Week, you can visit the website here.

About Cameron Tewson

Cameron Tewson is the editor and founder of frontrowedit.co.uk. The online media outlet which launched in 2012 was designed to share his thoughts and observations within the fashion & luxury industry. Rising through the ranks. Since leaving school at the tender age of 16, Cameron has consulted for leading global organisations and has been named one of the 7th top influencers to follow as well as a 30 under 30 rising star in the UK. He can be found instagramming at @camerontewson View all posts by Cameron Tewson →